Mission Statement

Our Mission

The Co-operators: financial security for Canadians and their communities.

Our Vision

We will be...

• the Canadian Champion
• where Canadians are, with the financial security products and services they need, when they need them, however they wish to buy them
• a member of, and contributor to, a strong co-operative community
• a catalyst for a sustainable society

Our Values

The Co-operators believes...

• in holding the highest level of integrity as our standard of conduct
• that our success depends on meeting and anticipating our clients needs
• in enhancing the excellence of our products and services through innovation
• in fostering open communication, teamwork and team spirit throughout the organization
• good business depends on responsible corporate citizenship
• co-operative principles, which complement our values
• in balancing economic, environmental and social priorities as a responsible corporate citizen
• that we are accountable for operating our business within a closed ecosystem